WE’VE GOT H.U.N.K.S. FOR THAT
In early 2026, we were invited to pitch College H.U.N.K.S. Yeah, the ones with the bright orange and green trucks that make you smile a bit.
It was really inspiring digging into the brand and learning about the founders. Though, at the beginning, the acronym really threw us. You’ll see.
We pitched three ideas. They chose us, and the idea we liked the best — We’ve got H.U.N.K.S. for that. It helps explain and integrate their acronym (Honest, Uniformed, Nice, Knowledgeable, Service), and conveys the services they currently provide, while setting them up for more offerings in the future.
Our director, Kevin, got some sensational performances out of our talent (which he wrote about here. Yes, Casey’s a star!). And it was a great experience working with the HUNKS team of Nick, Omar, Roman, George, and Mary.
6-SECOND SOCIAL CLIPS
DIRECT RESPONSE SYSTEM
We also created a modular system for harder sell communications. These include the College H.U.N.K.S. RTBs, which were shot with the potential to be edited to include other RTBs and promotions.